Tuesday, August 31, 2010

Order form makes work simpler

Marketing efforts can be made simpler with the assistance of order form. Order forms are simple means to collect details from a client or a customer. There is success only when a marketing effort is converted into a sale and this sale can happen only with the help of order forms. Designing an order form is not easy though there is abundant help available online. An order form should posses a heading to capture the attention of the customer. This could turn your prospective client into your existing client. Attractive heading on order form could do wonders to your business. These heading could be an offer or some assurance that they are in safe hands to conduct their business. This goes a long way in establishing a relationship. The order form helps in making a customer committed. This way the sale is almost done. Remember form is all about simplicity. The smaller the size the easier it is for the customer to fill. The form should be clear and should contain all the information about the product. Offers and discounts have to be mentioned. Services like free shipping or tax rebate have to be mentioned clearly on the order form. The information on the form should at no point be redundant. Avoid duplication of data to facilitate quick processing of the form. As much as possible see to that the order form does not contain too many codes or numbers. This could only confuse a customer. Incase you are particular to have codes and number ensure that they are embed so that the customer cannot see them. The less messy an order form the easier it is for the customers to place an order.

When designing an order form, see to that you collect only vital information from the customer. The less information you seek from a customer the more comfortable they feel about the whole transaction. Name, address, phone number and email id is more than sufficient information. For payment process collect their credit card details. Incase you feel the form needs to be lengthier then it is best to split them into steps. Ensure that each step has only fewer questions.

Once the order form is completed, the customer should be sent a confirmation report which should ideally state that a receipt would follow within a few days time. Check your order form for errors, it reflects on your professionalism.

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